Numbers
Never Lie
The untold financial stories behind fame and fortune
SPENT is a cinematic biography series that charts the rise, fall, and reinvention of extraordinary people — through the one trail almost nobody follows: the money.
Every episode begins with a number. A bank balance, a purchase, a loss. Then we follow it across the decisions, relationships, victories, mistakes, and reversals that transformed a life. From $150M peaks to IRS collapse to the slow, deliberate climb back.
01 · The Series
Every life has a trajectory.
We don't just tell you what someone earned — we trace the full arc. The rise, the peak, the fall, and for some, the reinvention. Each episode is a financial thriller disguised as a biography.
From $150M fortunes to IRS collapse, from bankruptcy filings to the slow climb back — SPENT follows the money trail that nobody else watches.
Trajectory
Nicolas Cage
Peak $150M → IRS collapse → Rebuilt $25M
02 · Benchmarks & Market Position
$25–$50
CPM Range
Finance & Business niche (externally sourced benchmark)
42 min
Avg Runtime
Optimized for completion
3.5M+
Monthly Searches
Estimate (requires query list/date/market/provider)
68%
Completion Rate
Target by ep 4 (not yet achieved)
Top CPM Niches
SPENT sits at the intersection of the three highest-paying content niches on YouTube and streaming — a position that compounds sponsor value with audience depth.
Not what they’re worth now — what the journey truly cost.
See the strategy →