Landing insert
BUILT FOR THE METRIC THAT MATTERS
Story first · emotion over information · retention over runtime.
25–40
MINUTE SWEET SPOT
★★★★★
FINANCE CPM BAND
60%+
RETENTION TARGET
2 / mo
PREMIUM CADENCE
Story first
Every number carries a person. No chart without a consequence.
Emotion over information
Facts land when the stakes are already felt.
Retention over runtime
Length follows the story, never the other way round.
