Production handbook · v1.0
HOW AN EPISODE GETS MADE
Workflow
RESEARCH→STORY DEV→OUTLINE→INTERVIEWS→PRODUCTION→LOGGING→EDIT→GRAPHICS→SOUND→COLOR→THUMBNAIL→SEO→PUBLISH→ANALYTICS
KPI targets
- Click-through8–12%
- Average view duration50–70%
- Retention60%+
- Subscriber conversion2–5%
- Watch timeHIGHEST PRIORITY
- Cadence2 / month
Handbook contents
- 01Landscape
- 02Economics
- 03Storytelling
- 04Interviewing
- 05Production
- 06Editing
- 07Packaging
- 08Algorithm
- 09Sponsorship
- 10Distribution
- 11$PENT case study
- 12Templates
- 13Resource library
- 14Appendices
Gated download
Join the dispatch and the handbook PDF unlocks.
